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    Flashback: Snow Quake
    • Jan 21

    Flashback: Snow Quake

    Five years ago today a beautiful partnership with our Deus Ex Machina friends in Milan resulted in the very first Snow Quake, Dirt Quake on ice. Racers came from all over Europe, on all kinds of bikes, to compete on an incredible track in the Italian Alps. There had been ice races in Europe before, but nothing like Snow Quake. We've had a break now, and as soon as we can, Sideburn is getting back in the events game. We tried with Rollerburn II, but Covid scuppered it, of cour
    Is Your Knitwear Dakar Influenced?
    • Aug 24, 2018

    Is Your Knitwear Dakar Influenced?

    It's an important question. Italian fashion house Missoni guarantee us that their new season's knitwear certainly is. The Missoni brand might not be as well-known among the proles as Italian heavyweights Armani or Versace, but Missoni is top table clobber for the discerning fashionista. And, the family has motorcycle nuts running right through it. The second generation Mr Missoni, the late Vittorio, was an off-road rider and sponsor of Dakar racers, and the current generation
    McQueen OAS Huskie For Sale
    • Jul 18, 2018

    McQueen OAS Huskie For Sale

    If you've seen On Any Sunday (OAS), Bruce Brown's 1970 feelgood jolt of moto celluloid, you know the scene: flat track champion Mert Lawwill; moto all-rounder and bike shop owner Malcolm Smith and actor Steve McQueen meet up to show just riding around the countryside on their bikes is a fun time, you don't have to be a competition rider, like all those others the film focussed on, just go trail riding. The American public didn't need telling twice and there was an explosion i
    A Bad Day For Corey
    • Feb 22, 2018

    A Bad Day For Corey

    We're fizzing with excitement to have some filming days in the diary with James Cox of Black Dots Video, who made our Snow Quake video in 2017 (below). He's a creative force. I was checking out a bunch of his films and really like the structure of this short, sharp slap to the face. #JamesCoxVideo #BlackDotsVideo #BMX #SnowQuake #Film
    SnowQuake on the ITV Player
    • Feb 15, 2018

    SnowQuake on the ITV Player

    If you missed SnowQuake on TV, you can catch it on the ITV Player for the next 22 days. It's free to view. I think this is only for UK residents, but I don't know for sure. Perhaps someone from outside the UK can try and leave a comment below to let us know. #SnowQuake #Italy #DirtQuake
    SnowQuake by Matt Sills
    • Feb 5, 2018

    SnowQuake by Matt Sills

    We have just published a great set of photos in our STORIES section. Matt Sills was so taken with the images he'd seen of previous SnowQuakes that he drove the 900 or so miles to Italy, via Switzerland (and an appointment with an ETA) to shoot it as a personal project. Go to SnowQuake 2018 to see the photos and read Matt's short story. And don't forget, SnowQuake highlights are on free to view ITV4 this Wednesday at 8pm. #MattSills #Photography #SnowQuake #Italy #DeusMilan #D
    Routine Robs Lives (A Raptorous (sic) SwankQuake Road Trip)
    • Jan 31, 2018

    Routine Robs Lives (A Raptorous (sic) SwankQuake Road Trip)

    As a self-confessed Luddite I don't routinely carry or check my mobile (that my wife gave me so that she can stay in touch when I'm away racing). So it was a shock to discover a text from Gary Inman sent a couple days previously saying ' Short notice, but do you fancy an Italian road trip? A week away, Swank / SnowQuake'. Who, me? Really? That's the day after tomorrow! Damnit! It would mean missing a dental appointment! Now, this was a big deal for me. I live a quiet life in
    SnowQuake on TV!
    • Jan 13, 2018

    SnowQuake on TV!

    SnowQuake's new owners, North One TV are partnering with Deus Ex Machina and Di Traverso to present the third SnowQuake. It all happens on Wednesday this week, with Deus holding their latest round of the Swank Rally. This from Harley-Davidson's press release... 8 Harley-Davidson Street Rod 750s in action at the Ice Rosa Rink, Italy 17th January Adaptation from flat track to Ice Track specification includes hand studded tyres 15 journalists invited to race – plus ex-WSB/MotoGP
    Deus Swank Rally + SnowQuake
    • Dec 2, 2017

    Deus Swank Rally + SnowQuake

    One venue, two days of frigid fun. To enter SnowQuake go to dirtquake.com To enter the Swank Rally email milano@deuscustoms.com UK racer and two-time Snow Quake racer, Tom Clemens is offering to take bikes from England to the Alps, allowing racers to fly in and out. Email Sideburn and we'll put you in touch. #DeusMilan #DeusExMachina #Italy #SnowQuake
    SnowQuake 2018
    • Nov 27, 2017

    SnowQuake 2018

    What: The third edition of SnowQuake. The 2018 race organised by NorthOne Television and Deus Ex Machina in conjunction with Di Traverso. When: Wednesday 17th January 2018 Where: Ice Rosa Ring, Riva Valdobbia, Italy Classes: SnowPro: For framer racebikes. No DTX bikes Vintage: Old enduro and off-roaders, flat trackers, old trial bikes Inappropriate Road Bike: Mopeds to full dressers and everything inbetween How to enter: To enter and for more information go to dirtquake.com #
    Snow Future
    • Nov 21, 2017

    Snow Future

    It's about this time of year our minds turn to SnowQuake. We're expecting news on the January 2018 event very soon. Here's a video reminder of last year's event. Big thanks to Icon 1000/ Icon Raiden for keeping me warm and my old Sportster for working like a trooper. The film was made by James Cox of Black Dots Video #SnowQuake #HarleyDavidson #IconRaiden
    Hubert in the Snow
    • Feb 24, 2017

    Hubert in the Snow

    Last year was the first edition of the annual Snow Quake deep in the Italian Mountains. Making the trip with Amaury Cibot was awesome, but for the second edition I convinced my two usual team mates - Max aka Little Breakfast and Old mate Oliver - to make it too. And after that, we would go to the World Rally championship of Monte Carlo on the Saturday. First step - Choose the bike and make some ice tyres Of course Max choose is small black weapon and Oliver his BIG white Roc
    Heading South For Winter// Icon Raiden Test
    • Feb 1, 2017

    Heading South For Winter// Icon Raiden Test

    To keep things interesting for the recent Snow Quake, I decided to ride to the Italian Alps on the old Sportster I was going to race there. I'd carry my ice racing wheels with tyres borrowed from Co-Built Geoff, fastened to a special carrier made by Survivor Customs. Super James Cox made this film of the sub-zero ride Europe. After leaving England, the ride itself, through France, skirting Reims, Dijon and Annemasse, saw us stop at Chamonix before heading through the Mont Bla
    Snow Quake in Stories
    • Jan 25, 2017

    Snow Quake in Stories

    Our report on last week's Snow Quake is now in our STORIES section. Click Snow Quake 2017 to have a butcher's. #SnowQuake #GiovanniBussei
    Snow Quake is Back
    • Nov 22, 2016

    Snow Quake is Back

    WHAT: Snow Quake TWO! It's Dirt Quake on ice with Sideburn and Deus Ex Machina. Same fantastic track as last year. Similar format. Then drive down to Milan for an exclusive party at Deus Café. HOW TO RACE: If you would like to race email us a photo of your bike and some details and we'll send rules and regs. sideburnmag @ gmail.com No DTX bikes, sorry. WHERE: Ice Rosa Ring, Riva Valdobbia, Italy WHEN: Thursday 19 January. The day before the start of the Motor Bike Expo
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